For ONE Championship's "Show of the Century" opener, our creative brief aimed to celebrate the essence of martial arts, spotlight the legendary fighters, and create a strong emotional connection with fans. We conceptualized a "Journey of the Warriors" theme, featuring iconic elements from each fighter's background and journey, culminating in the grand event. Drawing inspiration from epic narratives, we designed unique realms for each fighter, incorporating cultural and symbolic elements that resonate with their personal stories and achievements.